The past few months have seen corporate brands like MTN, Diamond Bank, Amstel Malta, TECNO and several others flood social media with different campaigns and competitions. As expected, these campaigns and competitions are intended to announce their new products, reward consumers or increase their popularity and followership on social media
Category Archives: PR Tips
You must not…in fact, you cannot underestimate the productive and destructive potential of your staff and here’s why. Your employees create your product, market it, promote your company and relate with your customers. Basically, they are the heart and soul of your company and you understand this, which is why you pay them handsomely well […]
Automobile manufacturing company BMW has been announced the most reputable company in the world for 2015. Surprised? Don’t be. The announcement was made by the Reputation Institute which you have probably never heard of before, but they have been around for over 15 years and they make their judgements about which company has the best […]
Social media is a whole lot of fun, no doubt. However it is also a whole lot of trouble if mishandled. Care does need to be taken especially when the account involved is that of a corporate entity, as social posts have a way of affecting the company’s image, especially when they go viral. Being […]
Troublemaker. Realist. Good Girl Gone Bad. These are some of the thoughts that are likely to come to mind at the mention of US pop sensation, Robyn Rihanna Fenty. But guess what, the 27-year-old singer doesn’t seem bothered.
Apple Fanboys, Selfie Addicts and Pouters, get in here! Instagram launched its new photo collage app, Layout on Monday, March 23rd. This app is awesome for merging memorable photos together according to the custom layouts. Layout allows you combine multiple photos into a single image such as the likes of Picstory. Built in somewhat the same […]
To complement public experience on Twitter, a new group DM (Direct Message) feature has been introduced. The feature was built to help friends and associates take a public conversation to a private group conversation with up to 20 people. Users can converse in groups privately and have the options of how and whom they communicate […]
Facebook owned company, WhatsApp, known to be a mobile only optimized app can now be used on a desktop. The desktop version is simply an extension of the Phone App, which currently boasts over 500 million users worldwide! To use the WhatsApp web based client, you need to connect the WhatsApp on your phone to […]
By Oluwole Leigh I spent some time in Ibadan over the Christmas break and engaged in a discussion with a couple of young people. The focus group was made of people aged between 22 and 25. It was all male and they had all finished from University in the last 2 years. The discussion focused […]
IMPORTANT MESSAGE FROM THE CEO Greetings colleagues. I’d like to share a short story with you A few years ago, we decided to put together an organization that will be ranked among the best in the world in media and marketing communications. We decided to put together a couple of companies that will deliver excellent […]