The summary of what we are going to talk about is how PR is a more important and instructive practice than Advertising, and how PR has failed in a lot of ways to occupy that throne and use it well. We will also talk about how advertising has become extremely important to companies, corporations and […]
Category Archives: atg
08
Apr
Apr
By Wunmi Tunde-Obe I’ve always loved success stories. Especially when the road forth was fraught with intrigues, challenges and circumstantial obstacles. The gist is usually sweeter to listen to then. When most others told you it couldn’t be done, you turned a deaf ear and kept your eye on the prize. When they thought you […]
26
Mar
Mar
Hold me please. All I want. That’s all I ask. Ol’ me. Just hold me. Up. From this sinking life. Take me away. From this dangerous sea. Hold me. No. Not my hands. Hold me by the heart. And drag me away. From everything That’s holding me Back. (C) Ayeni The Great, February […]
25
Mar
Mar
Most people believe celebrity weddings are packing up every minute. Check any news feed right now and you’re likely to read of one that’s just hit the rocks. Three years ago, we ran a strong editorial, asking: ‘Who will save celeb marriages?‘ ‘At a time when global moral values are on a rapid decline, it is […]
27
Feb
Feb
It’s 6AM in Lagos, Nigeria. I’m sitting at my desk, looking back at the past few years of my life. I haven’t had much sleep, haven’t seen my kids in two days. I’m wearing the same clothes from yesterday. But I’m not complaining. Instead, I’m actually grateful. It’s 6AM on February 27, 2015 – just […]
16
Feb
Feb
#NECLive is entering year three and I am – understandably – beyond excited. We announced today, major details about this year’s show – including Davido, Mo Abudu, Jason Njoku, M.I, George Thorpe, Joke Silva and many more who have confirmed sessions. We are changing the format this year, as you will find here. For some […]
16
Feb
Feb
Interesting conversations going on about the general elections in Nigeria. MTV Base facilitated a roundtable discussion that featured great minds from Omojuwa to Banky W. You have seen MO Abudu’s interviews with the two leading candidates here. Gubernatorial aspirants have hosted endless sessions. But the Presidential debate that could have helped many make up their minds failed […]
14
Feb
Feb
Had a great time speaking with the people of X3M Ideas yesterday. What’s the link between PR and Advertising? How can both professions collaborate better to build stronger brands and tell greater stories? What can we learn from the Black civil rights movement? What can we learn from the plenty stories in the Bible? How […]
19
Dec
Dec
My brother Tee A is 40 today. I met Tee A in 1998 through Soji Dehinde who had recommended we contact him to host YAFEM – the music awards I was organising. Tee A hosted the event for free, together with another good friend of mine Henry Ekechukwu. He was already in UNILAG at the […]
19
Dec
Dec
Our PR agency BlackHouse Media was 8 on November 7, 2014. The past few years have been remarkable and we have grown tremendously! But within me, I knew it was not yet time for a big celebration. With some of our core staff members, we spent the weeks before and after our anniversary meeting (at […]