Tag Archives: Audience

You’re not a PR pro. You’re not a PR pro. (repeat 10x). You’re a storyteller giving your audience the scoop

Writing press releases is one of the most important jobs a Public Relations pro will have to do regularly. In Nigeria and the world over, most people in PR write more stories than journalists and reporters. Yet, few know the basic rules. Many fail to follow the tenets, to their own peril.   According to Yewande […]