Category Archives: News

War Against Public Relations

PRCAN

Chido Nwakanma was still president of Public Relations Consultants Association of Nigeria when we sat in my office at BlackHouse Media in 2014. BHM, where I’m CEO, was launching Nigeria’s first mobile application in the PR industry and Nwakanma attended with the association’s excos John Ehiguese, Muyiwa Akintunde, and others. As we demonstrated and tested […]

Perception And Reception Of Public Relations Versus Advertising In Nigeria

A 2015 research compilation by the Media & Intelligence Unit of BHM The Difference Between Public Relations and Advertising Advertising is defined as having: a verbal and or visual message; a sponsor who is identified; delivery through one or more media, and payment by the sponsor to the media. Public Relations, on the other hand, […]

The Future Of PR: How Social Media Is Disrupting An Industry And What Practitioners Must Do Now

BY OYINDAMOLA BAMGBOLA [email protected] Power has shifted from the hands of media companies and PR professionals to that of the consumer In 2014, BlackHouse Media recorded over a billion social media impressions from different campaigns. In the same year, the company introduced Nigeria’s first mobile application for the media and public relations industry. Figures and […]

Inside Nigeria’s PR Industry Of Brown Envelopes, Press Releases And Quacks

BY AYENI ADEKUNLE SAMUEL CEO, BHM GROUP Honoraria. Flava. Keske. T-fare. Brown Envelope. These are just some of the code names by which cash exchange for editorial coverage is known in Nigeria. In a country where there are over 50 newspapers and magazines on the newsstands, hundreds of radio and TV stations, and an ocean […]

Perception and Reception of Public Relations Versus Advertising in Nigeria

A 2015 research by BHM Media & Intelligence Unit The Difference Between Public Relations and Advertising Public Relations, on the one hand, helps establish and maintain mutual lines of communication, understanding, acceptance and cooperation between an organization (or brand) and its publics. It involves the management of problems or issues; helps management to keep informed […]

Where Will You Be At 12noon Today? In The Grave?

I hope not. I wish you long life, with good health and all the blessings you desire and deserve. But my friend Yemisi Agare Aiyenuyo can no longer have any of those. My friend from University of Ibadan; my friend from Agbowo and Awo Hall; my friend Yemisi will never have long life. Never have […]

BHM Boss Ayeni Adekunle To Speak At Success Stories Africa Conference

BHM Group President, Ayeni Adekunle has been announced as lead speaker at Success Stories Africa Conference 2015 holding on Saturday 12 September 2015 in Lagos. The respected writer and entrepreneur, who is also the founder of digital agency ID Africa, entertainment website TheNETNG and music platform Orin, is an in-demand public speaker with a wealth of business and lifestyle tips to […]

I Will Be Speaking At 2015 Success Stories Africa Conference

I’m speaking at Success Stories Africa Conference 2015 holding on Saturday 12 September 2015 in Lagos.  “It gives me joy to share stories and ideas that can possibly make the journey easier for people trying to find their way.” Aimed at empowering African youths to enable them change their lives for the better, the conference themed ‘Buy The Future’, […]