Author Archives: BlackHouse Media

Quickteller Partners Blackberry To Integrate Payments With BBM

Interswitch, Africa’s leading digital payments and commerce provider, has announced an integration of its Quickteller services with BlackBerry’s BBM™. The groundbreaking service will be made possible via a new app called Quickteller Mini, available for smartphones running Android™, BlackBerry and iOS®. With this partnership, BBM users with a Nigerian bank account can make a request […]

BET Brings “BET Experience” To Africa

 International R&B Superstar Maxwell To Perform R&B superstar Maxwell is heading to SA shores this summer to headline the BET Experience Africa, a spectacular global celebration of urban culture, music and lifestyle, from entertainment channel BET (DStv channel 129). The event which holds on December 12, BET Experience Africa provides the perfect kick off to the summer season, taking over the Ticketpro Dome for a non-stop, jam-packed entertainment fest, […]

Perception And Reception Of Public Relations Versus Advertising In Nigeria

A 2015 research compilation by the Media & Intelligence Unit of BHM The Difference Between Public Relations and Advertising Advertising is defined as having: a verbal and or visual message; a sponsor who is identified; delivery through one or more media, and payment by the sponsor to the media. Public Relations, on the other hand, […]

The Future Of PR: How Social Media Is Disrupting An Industry And What Practitioners Must Do Now

BY OYINDAMOLA BAMGBOLA [email protected] Power has shifted from the hands of media companies and PR professionals to that of the consumer In 2014, BlackHouse Media recorded over a billion social media impressions from different campaigns. In the same year, the company introduced Nigeria’s first mobile application for the media and public relations industry. Figures and […]

Inside Nigeria’s PR Industry Of Brown Envelopes, Press Releases And Quacks

BY AYENI ADEKUNLE SAMUEL CEO, BHM GROUP Honoraria. Flava. Keske. T-fare. Brown Envelope. These are just some of the code names by which cash exchange for editorial coverage is known in Nigeria. In a country where there are over 50 newspapers and magazines on the newsstands, hundreds of radio and TV stations, and an ocean […]