Pioneer pan-African music television channel, MTV Base (DStv Channel 322) has further underlined its dominance in the digital space by notching up a landmark 1,000,000 Fans on its Facebook page.
As at 22 March 2013, MTV Base’s Facebook page www.facebook.com/
With a weekly reach of almost 300,000 people, the MTV Base Facebook page is gaining an average of 500 new Likes or Fans every day thanks to its uniquely engaging mix of entertainment news, interactivity, aspirational imagery and programme content.
Commented Alex Okosi, Senior Vice President & Managing Director, Viacom International Media Networks (VIMN) Africa, “It is gratifying to see the positive results of the investment we have made in ensuring that young music lovers can explore and exploit multiple media platforms to connect with the MTV Base brand and actively interact with the content they love.”
MTV Base is also a huge hit in the Twitterverse, having notched up 133,000 followers and gaining an average of 400 new followers every day. @MTVBaseAfrica has recently been retweeted by a host of influential music industry “players” including Nicki Minaj (@NICKIMINAJ) [16,016,072 followers], MC Hammer (@MCHammer) [3,138,147 followers], French Montana (@FrencHMonTanA) [1,684,313 followers], Tinie Tempah(@TinieTempah) [1,608,111 followers], Missy Elliott (@MissyElliott) [1,472,025 followers], DJ Drama (@DJDRAMA) [1,048,239 followers], Don Jazzy (@DONJAZZY) [468,735 Followers], Eve (@TheRealEve) [ 334,533 followers] as well as major contemporary African artists like Banky W, 2Face Idibia, DavidO, Ice Prince, Sarkodie, DJ Tira and Donald.
To connect with MTV Base on Facebook, please go to http://www.facebook.com/