Category Archives: X3M

X3M Ideas Forges Alliance with IKIGAI 360, Expanding Footprint Across Africa and Europe

X3M Ideas, a prominent pan-African marketing communications agency, has announced a strategic partnership with IKIGAI 360, a creative agency with established operations in Mozambique and a burgeoning presence in Portugal. The alliance signals a concerted effort to deepen service capabilities across the African continent and into key European markets, aiming to enhance cultural intelligence, creative […]

BHM Congratulates X3M Ideas and Steve Babaeko on Prestigious Financial Times Recognition

BHM is celebrating Steve Babaeko and the entire X3M Ideas team on their outstanding recognition by the Financial Times as one of Africa’s Fastest-Growing Companies in 2025.   This prestigious honour, which sees X3M Ideas ranked 31st on the Financial Times’ annual list following the agency’s impressive absolute growth rate of 563.9% and a CAGR […]

X3M Ideas Empowers Lagos Students with Tech Skills and Devices

L-R: Representing Mr. Olusegun Osinaike, the Tutor-General/Permanent Secretary, Education District IV, Mrs Salako; President, Association Of Advertising Agencies of Nigeria (AAAN), Mr Lanre Adisa;  CEO, X3M Ideas, Mr Steve Babaeko; Chairman, All Nigerian Confederation of Principals of Secondary Schools, Surulere Zone, Mrs Florence Olodeoku, and Mr Ladejebi during X3M Ideas Tech Empowerment Programme held in […]

Investigating The Impact of African Pop Culture On The World: Embracing Assimilationist Rebellion and Resisting Unassumed Recolonisation

– Steve Babaeko   Africa, the birthplace of humanity, has always been a source of fascination for the Western world. Whether it’s as a subject of Western scientific and cultural curiosity, the continent with diverse wildlife, landscapes, ethnicity and culture has over centuries found itself welcoming a legion of European explorers, anthropologists, and naturalists seeking […]

Startup to Win Cash Prize at X3M Ideas’ Pitchathon in Zambia

A groundbreaking opportunity is on the horizon for Zambian entrepreneurs and startup visionaries as X3M Ideas Zambia announces the X-Pitchathon to empower startups across various industries. The competition will provide entrepreneurs with a unique platform to showcase their ingenious innovations and business concepts while vying for a monumental grand prize worth over K1,000,000.   Scheduled […]

With Eyes on Economic Growth, X3M Ideas Launches Pitchathon For MSMEs In Zambia

In a bid to bolster the entrepreneurial spirit, the Zambian operations of Pan-African creative agency, X3M Ideas is launching a national competition to showcase, promote, and offer funding to start-ups and MSMEs.  The competition tagged ‘X-Pitchathon’ which began on August 29, 2023, in Lusaka, is part of the activities earmarked to mark the fifth anniversary […]