Tag Archives: MTN Y’ello star

Single Mother of Two Wins MTN Y’ello Star Scholarship To Berklee College of Music

For the last six weeks, contestants on the MTN Y’ello Star music reality TV show have thrilled the audience to top-notch entertainment at the weekly performance shows. One of such contestants is Precious Freeborn.  She first impressed the judges during her audition with a captivating performance of Adele’s “Rolling In The Deep” and went on […]

Dotti is Nigeria’s Y’ello Star!

The maiden edition of MTN Y’ello Star, a music skill-building initiative for talented young Nigerians, came to a grand conclusion at the finale last weekend with Dotti (Oladotun Okeowo) emerging winner of the keenly contested competition. The top 14 contestants had engaged in a series of vocal battles over six weeks at the live-in training […]

Why partnerships are important in building sustainable business models for music reality shows

Music reality shows are popular for their mouthwatering benefits for participants and eventual winners. These benefits ultimately keep the interest in the shows alive, serving as the recipe for good ratings in a highly competitive era of reality shows. In the past, participants at various levels of music talent shows have joyfully walked home with […]

MTN Y’ello Star Finalists Down to Ten, As Four Talents Head Home after First Relegation Night

This weekend proved to be bittersweet for contestants on the MTN Y’ello Star music reality TV show as four of the show’s finalists had their dreams of winning the debut season cut short, while the rest continued their journey to stardom. Of the five finalists put up for eviction last week, Rael became the first […]

MTN Y’ello Star: Five Contestants for Exclusion after Third Week Performances 

This weekend, MTN Y’ello Star viewers watched as 14 finalists displayed their vocal strength and performance abilities as they performed to determine who would be the first to lose their right of performance on the show. At the end of Sunday’s outing, the sixth episode of the show’s debut season, five of the 14 contestants, […]

14 Talents make the Hub as MTN Y’ello Star Debut Season Heats Up

The first broadcast of the new MTN Y’ello Star project gave us seven contestants who got a YES and made it to the house, seven more contestants secured spots to the Y’ello Star Hub last Saturday after impressive performances during the national sing-off. Contrary to the initially announced 13 spots in the Y’ello Star Hub, the judging trio of Omawumi, Banky W, and Olisa […]

Henley Business School and Afrinolly Creative Hub to turn MTN Y’ello Star Artists into Entrepreneurs 

Henley Business School will take part in Y’ello Star, the latest music reality project by MTN Nigeria, with Afrinolly as Technical Partner. Members of the Henley Business community will provide entrepreneurial training and coaching to contestants on the debut season of MTN Y’ello Star, a capacity-building initiative by MTN Nigeria to discover, nurture, and launch […]

Tobi Bakre and Hilda Baci set to Host MTN Y’ello Star

MTNAs the stars roll out to support this year’s top Nigerian music project  Tobi Bakre and Hilda Baci will host the maiden edition of MTN Y’ello Star, as announced by the company today. The launch of the reality music project, MTN Y’ello Star, is poised to build capacity among Nigeria’s musical youth talent and position […]

Meet the judges for MTN Y’ello Star – Banky W, Omawumi & Malik Yusef As the music reality show hits screens this weekend

  Six-time Grammy-award winner, Malik Yusef and award-winning Nigerian artistes, Banky W and Omawumi have been announced as judges of the premiere edition of the MTN Y’ello Star Project. The trio will help unleash the musical talent from the selected finalists.  Speaking on the selection of the judges for the Y’ello Star music reality TV […]

Berklee Announces partnership with Afrinolly Creative Hub on MTN Y’ello Star Project

Berklee College of Music will take part in Y’ello Star, the latest music reality project by MTN Nigeria, with Afrinolly as Technical Partner. Members of the Berklee community will serve in various capacities on the project, and the winner of the music reality project will record their debut single at the Power Station at BerkleeNYC. […]