WALTER-DRENTH-MARKETING-DIRECTOR-NIGERIAN-BREWERIES-PLC-KUFRE-EKANEM-CORPORATE-AFFAIRS-ADVISER-HUBERT-EZE-REGIONAL-SALES-DIRECTOR-WITH-HAPPY-CONSUMERS
WALTER DRENTH – MARKETING DIRECTOR OF NIGERIAN BREWERIES PLC, KUFRE EKANEM – CORPORATE AFFAIRS ADVISER, HUBERT EZE – REGIONAL SALES DIRECTOR WITH HAPPY CONSUMERS

–       Crispy, Truly Refreshing and Less Filling Beer

–       With Innovative Temperature Sensitive Label

–       Special Cold protection crown cork locks in coldness inside the bottle.

Nigerians woke up to a surprise announcement today as Nigerian Breweries’ the nation’s leading brewer, introduced a new crispy, truly refreshing and less filling beer into the market.

The new brand called STAR LITE, a crisp and ice cold refreshing lager beer was unveiled at a trade event where media partners and key distributors who had no idea of the big announcement were hosted to an exclusive event.

“The new STAR LITE beer is extra cold brewed and ice cold filtered a unique, innovative technique from Nigerian Breweries.

Like STAR Lager, STAR LITE contains no additives and preservatives and is a healthy offering for all our health conscious consumers,” says Walter Drenth, Marketing Director, Nigerian Breweries.

“STAR LITE comes with a temperature sensitive Ice Cold icon on the front label. The indicator turns blue when the beer is at the best cold temperature for drinking. This is the first of its kind in Nigeria,” adds Mr. Drenth.

“This is another major achievement for Star which has become a leader in innovation and exciting change,”

Other guests present at the event include Olisa Adibua, Tee A, Gbenga Adeyinka, Yaw, Uti Nwachukwu amongst many others.

STAR LITE is available at select outlets across the country from February 2014.

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