Executives from BlackHouse Media (BHM), The Coca-Cola Company, and The Heineken Company are among those lined up to discuss marketing trends, challenges, insights, and solutions at the Creative Marketing Council mid-May. Founder and CEO, BlackHouse Media (BHM), Ayeni Adekunle, will on May 18, 2021 join Pamela Brown, CMO, Vodafone Smart Tech, Obabiyi Fagade, Global Marketing […]
Darey, successful multi-platinum ‘Afro & B’ artist, drops the elegant visual for “Show me Love”, a collaboration with talented singer, Teni The Entertainer from his 7-track EP “Way Home” released in October 2020. Showcasing artistic expressions, fashion, creative skills and a sleek approach packed with warm rhythm, “Show me Love” visuals bring to life […]
Mercy Corps’ ‘Building Resilience in Complex Crisis (BRICC)’ programme funded by the European Union, has signed a new partnership with Y’ello Digital Financial Services (owners of the MoMo Agent Network), a subsidiary of MTN Nigeria, to efficiently deliver automated cash transfers and provide an avenue for programme participants with or without bank accounts to […]
Solad Power Group has connected its 10,000th small business to affordable and reliable power across its portfolio of mini-grids in Nigeria, marking a significant milestone in the company’s growth and development. Solad is a participant in Nigeria’s Rural Electrification Agency (REA) Mini Grid component under the Nigeria Electrification Project (NEP). The company is a core […]
Y’ello Digital Financial Services (YDFS), a subsidiary of MTN Nigeria, has announced its partnership with gaming operators, Betway and BetPawa through its flagship mobile money transfer service, MoMo Agent. The strategic partnership will enable customers to cash their winnings and fund wallets conveniently at any MoMo Agent outlet nationwide. “Partnerships are the fuel for […]
The Tech Relevant Teacher Project, sponsored by The Coca-Cola Foundation and implemented by the Bunmi Adedayo Foundation, organised its Grant Award Ceremony which was held on Monday, May 3rd in Lagos, Nigeria. The award ceremony witnessed the provision of 30 schools with computer hardware and software accessories to support their learning, content production and digitisation. […]
Coca-Cola Nigeria Limited in partnership with Whitefield Foundation has empowered over 20,000 individuals with business skills across the 36 states of Nigeria through the Special Intervention Program (SIP). Following the completion of the program this month, a closing ceremony was held on Monday, May 3rd. The Special Intervention Program (SIP) is an innovative empowerment initiative […]
In a bid to maintain its momentum with the ‘Never Watching Alone’ campaign, the world’s most international beer, Heineken, has announced the ‘Heineken UEFA Champions League Challenge’ hosted by celebrities, Nancy Isime, Uti Nwachukwu, and VJ Adams. The recently announced social media challenge joins the line-up of numerous engagement activities anchored by the brand – […]
In 2020, only two of the 20 Big Brother Lockdown housemates did not outrightly announce a brand ambassador deal within four months of the finale of the show! Those two still had brands and companies knocking on their doors for one-time spots. The pivotal question is whether these deals deliver the expected ROI? Does the […]
What Is High-performance Editorial Content? High-performance editorial content is editorial content poised to effect a sway in opinions and sentiment of the general populace – opinion editorials, feature pieces, hard-hitting interviews, analysis, etc. Why Does It Work? A study published in the 2018 Quarterly Journal of Political Science, provided evidence that op-ed columns are an […]







