A couple of weeks ago, I wrapped up my final campaign for ViacomCBS Networks Africa. It was a moment of “mixed-feelings”. Viacom is the account where I cut my teeth in PR Consultancy, so naturally, it’s very dear to me, in the same way that one never forgets a first kiss, a first million or […]
Category Archives: Viacom
19
Aug
Aug
For decades, the youth have been at the forefront of significant change on the continent. In more recent years, we have seen youth-led movements make use of new media platforms like social media to effect change. From the #SayNoToRape protests in Nigeria to the #BlackLivesMatter movement which has gained global attention in recent weeks, youth […]
18
Jul
Jul
Ten of Africa’s biggest musical artists are uniting to record “Stand Together”, a rallying call to all Africans to unite against COVID-19. With artists from seven African countries, the song is a powerful reminder that no one is safe from COVID-19 until everyone is protected from the disease. The biggest crisis facing Africa today is […]
25
Jun
Jun
ViacomCBS Networks International (VCNI) today announced that Monde Twala, Senior Vice President of ViacomCBS Networks Africa, Editorial and General Manager, has also been appointed Peer Lead for BET International. Twala will work closely with Kerry Taylor, Executive Vice President of VCNI’s Entertainment & Youth brands, and the larger international division to guide editorial direction and […]
16
Jun
Jun
BET has just announced the nominees for The BET Awards 2020 with Canadian rapper Drake leading the pack with six nominations. This year’s nominees reflect an abundance of creative expression and black excellence across music, television, film, sports, and philanthropy. The awards will simulcast LIVE at 01:00 WAT on June 29th making its international broadcast […]
Viacom
The Africa Day Benefit Concert At Home Inspires Action Towards Food Assistance – Make Your Mark
30
May
May
The Africa Day Benefit Concert At Home on May 25th made history as Africa’s first virtual benefit event comprising leading African and International artists and leaders who united to support in the protection of children and to feed families. The Africa Day humanitarian led event was presented by ViacomCBS Networks Africa and YouTube in partnership with Idris Elba. In an inspiring show of […]
Blog, Viacom
Anita Aiyudu-Adesiyan, MTV SAF’s Country Manager Makes List Of 50 Leading Ladies In Corporate Nigeria
01
May
May
To commemorate Workers’ Day this year, Leading Ladies Africa just published its annual list of 50 Leading Ladies in Corporate Nigeria, and on the list this year, along with 49 other phenomenal women from different industries, is Anita Aiyudu-Adesiyan, the Country Manager for MTV Staying Alive Foundation. The list, according to the publication, serves two […]
27
Mar
Mar
As part of the brand’s efforts to get young people to stay home, practice social distancing and stop the spread of the Covid – 19 virus, MTV Base has announced that it will be hosting a live party on its Instagram page (@mtvbasewest) every Friday and Saturday nights. The virtual party is modelled after the […]
Viacom
Falz, Olisa Adibua, Edi Lawani & more discuss Nigerian Events and Concerts on MTV Base’s Musicology
10
Apr
Apr
Nigerian artistes have gone global and are slowly taking over the world stage. From performing at festivals like Coachella, SXSW, and Wireless to selling out concerts across the continent and beyond. In Nigeria, the business of events and concerts also happens to be a booming one. MTV Base’s flagship roundtable show, Musicology, gathered some of […]