Considering the unprecedented realities that characterise our contemporary world, recent happenings have shown that the global-insurance sector plays a crucial role in managing the business risks of both large corporations and Small and Medium-sized Enterprises (SMEs). This is because research reports across diverse climes have reaffirmed the fact that running any form of business enterprise […]
Author Archives: Precious Nwachukwu
business, News
Partnerships as a sustainable strategy to drive growth and innovation in the Insurance sector by Derin Adefulu
27
Aug
Aug
Partnership has been the bane of business growth for ages. A formal arrangement that legally binds two or more parties committed to sharing risks and profits as co-owners, partnership hinges on shared responsibilities. Businesses that seek expansion and stability often rely on partnership to build a formidable customer base, strengthen brand visibility, and market share. […]
business, News
How Digital Skills Can Transform Insurance Services in Africa’s Largest Economy by Alero Ladipo
27
Aug
Aug
Asides being the most populous country in Africa, another fascinating fact about Nigeria exists in its youth population, described as the largest in the world. According to United Nations (UN) population projections for 2020, about 43% of the Nigerian population comprised children 14 years and below, 19% fall between ages 15 and 24 years while […]
News
MTN Nigeria Rewards 20 Customers with Brand New SUVs …thanks Nigerians for 20 years of unflinching support
22
Aug
Aug
Nigeria’s largest telecommunications firm, MTN Nigeria, has expressed its gratitude to its customers and different stakeholders for their unflinching support. The company hosted a cross-section of media professionals and customers at its corporate Headquarters in Ikoyi, Lagos on Sunday, August 22, 2021. Twenty MTN customers went home with brand new cars at the event. The […]
22
Jul
Jul
Michael Orodare, a Staff Writer with Neusroom.com, has been named as one of the three panellists to speak at a two-day Capacity Building Workshop on Conflict Reporting for Journalists which takes place in Abuja on Thursday, July 22, 2021. Orodare will be speaking alongside Adekunle Adebajo of HumAngle and Ibrahim Adeyemi of Foundation for Investigative […]
16
Jul
Jul
The African Public Relations Association President, Mr Yomi Badejo-Okusanya, popularly known as YBO, has called on stakeholders in the world to recognize the importance and value of PR in every organisation, business and nation at large. The president made this call as part of celebrations for the first ever ‘World PR Day’ charging practitioners […]
16
Jun
Jun
MTN Nigeria Communications Plc (MTN Nigeria) is aware of misleading media coverage related to a notice sent to a select group of our enterprise customers on the 15th of June, 2021 about potential service disruptions. To clarify the issue Karl Toriola, CEO of MTN Nigeria said “Maintaining network stability and high levels of customer service […]
12
May
May
This is the time to deepen relationships with the demographics that matter to us. Thanks to a rapidly changing environment, changing consumer behaviour and brand practices, the customer journey has become a lot different than what it used to be. Attempting to survive a pandemic has further strengthened the dependence on communities and the bonds […]
12
May
May
A newsletter is a well-known powerful communication tool. If used right, it can support a healthy communication flow between relevant parties. Today, businesses and organisations all over the world are constantly taking advantage of the benefits of newsletters to keep stakeholders informed. There are a plethora of tools for creating newsletters but one of the […]
12
May
May
We are all for measuring what matters and we believe that these metrics of measurement should be ranked – some may fall into the ‘good to have’ category while others should be taken seriously. Vanity metrics are those statistics that are good for optics but bad for decision making. Examples of vanity metrics include impressions, […]