Renowned for its incomparable quality, The Macallan single malt Scotch whisky unveiled its recent expression, A Night On Earth – The Journey, in Nigeria on Saturday, April 27, 2024, at the Smokes and Barrels, Victoria Island, Lagos. Crafted to encapsulate the essence of homecoming and the journey of reuniting with loved ones, the new release represents the second installment in The Macallan’s esteemed A Night On Earth series.
Capturing the essence of reunion and cherished moments of togetherness, it reflects on the past year while embracing optimism for the future. Through collaborating with the acclaimed Chinese mixed-media artist Nini Sum, the delicately designed packaging symbolises the long journey undertaken by those yearning to return home for festive celebrations.
The exclusive launch was attended by a selected group of 40 guests across business, finance, and hospitality industries. The list included the likes of the Founder of Lagos Jazz Series, Oti Bazunu; Chairman of the Cradle Group Ltd, Gbenga Ademulegun; and Managing Director of MBC Capital, Kofo Majekodunmi.
With its curated multi-layered packaging, unboxing the new range is an immersive encounter – each layer draws inspiration from the essence of homecoming. The first layer portrays a vast night time sky adorned with stars and fireworks, transitioning into a daytime vista of cloud-crowned mountains. The second layer, characterised by a blue colour scheme and modern urban landscapes, adds contrast and intrigue. The vibrant streaks of colour represent the bustling migration of individuals from the city to reunite with loved ones and the third layer, adorned with amber and orange hues, evokes the comforting glow of lantern light and the sentiment of warmth and homecoming.
Unveiling the distinct blends of toasted oak, citrus fruit, vanilla, and creamy coconut milk pudding, expertly crafted by The Macallan, the Brand Educator and Ambassador, Lagos, Daniel Atteh led guests on a sensory whisky-tasting session. Bottled at 43 percent ABV, this 2023 limited edition release stands as a testament to the unwavering dedication of The Macallan to providing a luxurious whisky experience.
The Brand Manager Edrington Portfolio, Nigeria, Hammed Adebiyi shared his excitement at the debut event of A Night On Earth – The Journey in Nigeria, expressing, “We’re delighted to introduce the 2023 limited series to Nigerian whisky lovers. ‘A Night On Earth – The Journey’ was created in the spirit of celebrating the reunion of homecoming, offering a sensory experience that we believe deeply resonates with our discerning consumers both in Nigeria and the diaspora. “
With its rich flavours and captivating design, the new range is poised to make a lasting impression on Nigeria’s whisky aficionados, inviting them to savour and share its unparalleled craftsmanship.
As The Macallan continues to push the boundaries of whisky innovation, this release marks a significant milestone in the brand’s journey, promising an unforgettable experience for whisky lovers across Nigeria.
This is the second release for The Macallan in Nigeria this year, since its oldest expression, the 81-year-old The Reach which was launched in Lagos in February 2024.