National Premium beer, Star Lager, headlined the sponsorship of Wizkid’s VIP Exclusive Event yesterday, 19th of December, 2018. The beer brand which is the first to be locally brewed in Nigeria, threw its weight behind the musician as he thrilled thousands of fans at the Eko Hotel and Suites.
Having announced the dates for his concert and exclusive event, fans have been eagerly anticipating these events, as Wizkid set out to end his remarkable year on a high.
The event, however, did not disappoint, with Star Boy providing an electric performance that will live long in the memories of all in attendance.
The exclusive event hosted at Eko Hotel had in attendance some of Nigeria’s elite and provided a cool calm ambiance to go with the non-stop entertainment provided by Wizkid and some top notch performances from Tiwa Savage, Teni the entertainer and more. The concert was a rather unique offering, as it provided fans the opportunity to experience the Afro-pop sensation without the typical hordes of fans at his concerts.
As part of Star’s sponsorship of the event, the beer brand provided a Star Corner at the venue, where fans were refreshed with the premium taste of Star Lager as they participated in a number of fun activities for a chance to win an autographed football signed by top players in European football.
After a year in which Star made major inroads in the sports scene with a landmark partnership with the NFF and its successful NCP, its sponsorship of this event was a show of continued support for Music, stemming from its music platforms such Star Trek and Star Mega Jam.
Speaking at the event the Marketing Director, Nigerian Breweries Plc, Emmanuel Oriakhi, expressed his delight at seeing the beer brand successfully sponsor the exclusive event.
“Wizkid is one of the biggest acts from our country, and Star Lager Beer takes pride in encouraging as well as celebrating national treasures like him. We are a proudly Nigerian beer brand, brewed to finest standards, and Wizkid’s success across Africa and the world is proof that our local talents and resources are of great quality.”
Star Lager beer is the first indigenously brewed lager. Since 1949, the beer has been brewed using the finest ingredients and techniques to ensure a smooth tasting, bright and clear beer with the ever rich foam head.
The beer brand is also set to sponsor the concerts for Olamide, Burna Boy, the Uli Music Festival, Warri Again, as well as the One Lagos Fiesta to end the year.