Nigerian Influencers Talk About Their Biggest Fears In New BHM Documentary

By December 30, 2019News


We sat down with some of Nigeria’s most interesting influencers to talk about fear and courage.

The stories that emerged - personal, relatable, and powerful - encouraged over 200,000 fans and consumers to share their own stories; leading to a national conversation about ‘uncaging’ fear.

The campaign; a BHM initiative for the launch of the Tiger Beer brand in Nigeria, reached over 13 million people in 16 cities; leading to over two million engagements and over 100 media mentions.

Featured influencers included Abimbola Craig, Adeyemi Okanlawon, Ehizojie ‘Ehiz’ Okoeguale and Gbemi Olateru-Olagbegi; as well as Kunle Remi, Nancy Isime, Omowunmi ‘Mimi’ Onalaja, Onaope ‘Ms Pepo’ Olatunde, Tokunbo ‘Tboss’ Idowu and Tunji Andrews.

You can see the full case study here and check out the tiger beer brand here.

Video produced by Iretomiwa Akintunde-Johnson
Directed by Prince Etim
Written by Abubakar Imam and Iretomiwa Akintunde-Johnson
Shot by Prince Etim and Mide Ajayi
Executive producers: Ayeni Adekunle and Femi Falodun


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