X3M Ideas, a prominent pan-African marketing communications agency, has announced a strategic partnership with IKIGAI 360, a creative agency with established operations in Mozambique and a burgeoning presence in Portugal. The alliance signals a concerted effort to deepen service capabilities across the African continent and into key European markets, aiming to enhance cultural intelligence, creative […]
The Y’ello Care 2025 initiative, an MTN staff volunteer programme which concluded on June 21, has delivered impact, reaching thousands of direct beneficiaries and millions of indirect beneficiaries in Nigeria. This year’s program, focused on ‘Connecting at the Roots,’ has set new benchmarks for community engagement and digital transformation across the nation. In just […]
In a nation where the Information and Communications Technology (ICT) sector contributed a 19.78% to Nigeria’s real Gross Domestic Product (GDP) in Q2 2024, the recently concluded Y’ello Care initiative, which ran from June 1 to June 21 2025, has demonstrated how digital tools can transform lives at the grassroots level. This year’s program, […]
In the past four months, the Ikorodu Bois have been on an unstoppable creative streak, reimagining some of the most powerful and talked-about stories in global pop culture. Their take on Ryan Coogler’s Sinners has already surpassed 4 million views across Instagram, X, TikTok, and Facebook, with their DIY recreation of Michael B. Jordan’s intense […]
In a significant development set to reshape Nigeria’s telecommunications landscape, MTN Nigeria and 9Mobile have officially signed a National Roaming Agreement. This pioneering partnership, the first of its kind in Nigeria, will enable 9Mobile subscribers to seamlessly access and benefit from MTN Nigeria’s network infrastructure across the country. The rollout of this agreement is slated […]
The Musical Society of Nigeria (MUSON), the country’s premier music conservatory, is set to host a grand celebration in honour of its 2025 graduating class. The two-part celebration kicks off with a Graduation Concert on Thursday, June 27, followed by the official Graduation Ceremony on Friday, June 28, both taking place at the prestigious MUSON […]
Africa Magic, the leading provider of African entertainment, is captivating audiences with a fresh slate of original series, further solidifying MultiChoice’s unwavering commitment to investing in local content. This comes at a crucial time when global streaming giants like Netflix and Amazon Prime have reportedly scaled back their investments and commitments within the Nollywood industry. […]
Nollywood’s leading men are turning up the heat this week as Uzor Arukwe, IK Ogbonna, and Michael Ejoor headline a fresh lineup of films, each vying for the affection of their ever-growing fanbases. Riding the wave of celebrity crush culture that surrounds Nigeria’s most charismatic stars, these actors are set to captivate audiences in a […]
Three of Yoruba cinema’s most dynamic actresses, Mercy Aigbe, Wumi Toriola, and Yemi Surutu, headline a slate of new films premiering this week, each bringing their distinctive talent and on-screen charisma to fresh stories that promise to captivate audiences. Mercy Aigbe stands as one of Nollywood’s most influential and versatile figures. Renowned for her powerful […]
Nollywood’s leading women are front and center this July as Teniola Aladese, Scarlet Gomez, and Blessing Jessica Obasi anchor a slate of new film releases, each bringing their signature depth and charisma to the screen. Teniola Aladese, celebrated for her breakout role as Akweyon in the acclaimed TV drama Jemeji and recognised with the Africa […]









