The African Public Relations Association President, Mr Yomi Badejo-Okusanya, popularly known as YBO, has called on stakeholders in the world to recognize the importance and value of PR in every organisation, business and nation at large. The president made this call as part of celebrations for the first ever ‘World PR Day’ charging practitioners […]
Category Archives: News
News
PR Day: Lagos NIPR Advocates Trust Building And Dialogue As Panacea For Nigeria’s Security Challenges
16
Jul
Jul
Policy makers should adopt the strategic PR tools of Trust building and Dialogue as a veritable tool for solving the insecurity challenges in Nigeria. This was the position of Lagos Chapter of the Nigerian Institute of Public Relations (NIPR) in commemoration of the World PR Day, on Friday July 16, 2021. As the profession promoting […]
As part of the activities marking the coronation of His Royal Highness, Alhaji Aminu Ado Bayero, as the 15th Emir of Kano, Y’ello Digital Financial Services (YDFS), the fintech subsidiary of MTN Nigeria, announced the empowerment of 1,004 youths as MoMo Agents within the Kano Emirate. This is to strengthen the socio-economic development of […]
16
Jul
Jul
PR practitioners and enthusiasts the world over will today celebrate the first-ever World Public Relations Day, inspired by a need to present a unified global agenda to make the world understand and utilize PR better. World PR Day presents opportunities for public relations and marketing communications practitioners across the globe to unite and stake […]
16
Jul
Jul
Businesses, governments, and people do themselves a huge disservice, if they continue to fail to see PR for what it is and should be: a strategic aspect of business and governance, invaluable in building relationships, preventing crises, achieving business objectives; pushing national interest, and preventing the kind of confusion that could ruin a company or […]
15
Jul
Jul
Many people are often confused about the distinction between public relations, marketing and advertising. Even for some people who work with professionals from each of these three spaces, all three seem to serve the same purpose, therefore can be considered the same concept with different names. But in reality, these are distinct concepts that complement […]
Coca-Cola Nigeria, News
A World Without Waste: Coca-Cola And The Federal Government Discuss The Waste Issue In Nigeria
13
Jul
Jul
One of the major issues affecting Nigeria and its metropolitan areas is disposable waste. In a country where about 2.5 million tonnes of plastic waste is disposed every year, a collaborative effort between the government and the private sector is paramount to the fight against plastic pollution, and improved financial inclusion. For this reason, The […]
09
Jul
Jul
Anticipation is high as music superstars Peruzzi, DJ Big N and others head to Makurdi for the biggest food festival in Nigeria hosted by Tiger Beer. The capital city of the food basket of the nation, Benue will host the festival on Saturday, July 10, 2021, following successful editions in Abuja and Owerri. The Tiger […]
News
PR Practitioners Prepare For First-Ever World Public Relations Day in Celebration of Trust, Truth, and Influence
08
Jul
Jul
Public relations practitioners around the globe are gearing up to celebrate the first-ever World Public Relations Day, a day set aside to appreciate the public relations profession and its impact on the world. The global celebration, which was first announced last year, is set to hold on July 16, 2021, with an array of physical […]
06
Jul
Jul
The Tech Relevant Teacher (TRT) Project, an education intervention in Nigeria sponsored by The Coca-Cola Foundation, has come to a successful close. The project, executed by implementing partners, Bunmi Adedayo Foundation (BAF), to ameliorate the impact of the COVID-19 pandemic on low- and middle-income schools through virtual teaching skills and tools training for school leaders […]